Mobile tariffs are under pressure, device sales are shifting away from telco channels, and sustainability targets are tightening. Many telcos are now facing a growing gap between customer expectations and traditional device offers.
This white paper shows how to close that gap with circular-by-design device propositions that integrate financing, protection, trade-in, and early upgrade into one coherent promise – powered by the smart use of device residual value.
In this report, you’ll learn:
- Where today’s device proposition gap lies and why traditional telco offers no longer match customer expectations
- How residual value can be used to lower monthly costs, enable upgrades, and improve device returns
- Which device lifecycle services customers value most in longer ownership cycles
- Real-world lessons from WindTre and Sunrise on building integrated, circular device propositions
- The capabilities and steps telcos need to move from standalone add-ons to scalable, segment-led offers
Complete the form below to download your copy and explore how circular, integrated device propositions can become a powerful lever for growth, loyalty, and sustainability.
